Lego House by Ed Sheeran

The video for "Lego House" features Harry Potter actor Rupert Grint as an obsessive fan. The video's narrative displays Grint developing through a mental breakdown. This really spoke to me as a music video. I thought that the director had very clear ideas on how to represent the characters. First of all he had picked Rubert Grint, a much-loved actor to play someone who looks similar to Ed.Following up to this, the audience had not clocked on yet why Grint is in this video and he seems a fairly normal protagonist and could pass off singing the song. It shows him writing the lyrics to the song and playing a guitar. These are all normal traits of a singer in their career build up. However the twist starts the seep through in the video as soon as he starts the hanging up of the picture of Ed Sheeran and the lyrics mirror the action “Frame it and put you on a wall” It then shows Grint struggling to play Guitar and you can imagine his breakdown inside at this point portrayed by the dropping of the helicopter as it smashes. The next few clips show him with a very stern look on his face, his emotion has now changed and the audience will now start to question his role in the music video.The extreme nature of his obsession is shown when he steals chewing gum out of Ed’s coach and starts to eat it himself, this again shows signs of insanity as you see the pleasure he achieves through his facial expressions. Before this however (after he is taken off stage) it shows all of his previous acts such as play guitar and write songs as a gimmick. He smashes the guitar he cannot play and shows him copying the lyrics from a CD he has previously purchased. This just shows the audience how much of a fraud he is. I find this extremely significant as all younger audiences will have copied lyrics at some point in there life, yet with this it is shown as an extremist. It shows the state of Grint as he has manikins surrounding him and he is talking to an Ed Sheeran one that he had made further dramatising his insanity.

 It ends with Sheeran and Grint meeting as Grint is forcibly removed from a music venue and Sheeran comes out of an elevator. Grints face breaks and you can really tell a realisation of what it would be like as a famous music star.


I believe that fits into everyone's A level project as it fits into the convention of Goodwin's six points. Grint mimes the lyrics and portrays the video as if he was famous and the story unveils from there.